01 Feb HOW TO GET YOUR TINY HOUSE SOLD QUICKER
HOW TO GET YOUR TINY HOUSE SOLD QUICKER
Numerous people sit on their couches, watch HGTV and dream about a life in a Tiny House - a life full of freedom, adventure, and simplicity. With that being said, why aren't there more Tiny Homes being sold today? Why are some of these beautifully crafted Tiny Houses sitting like stale french fries, just waiting to be called "home" to someone? And better yet, what can we do about it?
Let's look at some ways that help Tiny Houses get sold faster.
WHAT ARE YOUR BUYERS LOOKING FOR?
People decide to downsize and go tiny for any different reasons. If applicable, it's best to design your build that that fact in mind: Why are they going tiny? And that will better help the build and floorplans tailor to your customer's needs.
GET INTO PHOTOGRAPHY MODE
No one is going to spend their hard-earned money on something they haven't seen. That is why it's super important to whip out the camera and make that Tiny House a supermodel. Don't just take a few random mediocre photos of your precious build. Instead takes LOTS of high-quality photos that showcase the Tiny Home, and highlight it's features.
It's said that a picture is worth a thousand words. In that case, leave nothing unsaid with your photos.
GIVE YOUR TINY BUILD A LITTLE SOMETHING SPECIAL AND UNIQUE
Let's be real. If you give the Tiny Home that special something, that "umph," that extra, whether it's a specially made rooftop deck, an electrical elevator bed, a spectacular wrap around deck that pulls out when needed, or customized loft area, that will definitely set your Tiny House build apart from the rest of them.
Getting creative and providing options like these in your craftmanship and floorplans will surely get people to take a second look at what you're selling.
BE FAIR WITH PRICING
Being fair with pricing means that you're not only being fair to your buyer but being fair to your work as well. You know what it took to get the Tiny House in shape and all the hard work and sweat you put into it. You know what's beneath the surface of the walls. And the time it took to plan for the build.
But you also know that the price has to be feasible for the person looking for a Tiny Home. Most people are going tiny for more financial freedom. So why give them the same price of a larger, more traditional home? It will help your sale by being fair with the price. Be fair to yourself. And be fair to your buyer.
Keep in mind that if you price too low, it will look like the Tiny Home is not worth much. But if it's priced too high, that may become an obstacle to those who cannot afford it. My advice - find that happy medium.
REMEMBER MOST PEOPLE EXPECT THE BASICS
Sometimes seeing a Tiny Home without a washer and dryer hookup or a working stove can be quite a bust. I've seen it before; most people deem these things to be a home necessity. And if you don't have these features, they are moving on to the next Tiny House that does carry them. Sure, the buyer can purchase a portable induction stovetop. But why do that when you can buy a Tiny House that already has that option?
BUILD A RELATIONSHIP WIH YOUR BUYERS
No one wants to be treated as a number. And chances are if you build a relationship with your customer, they will likely purchase from you versus your competitor that can't even remember their name!
PROVIDE REFERENCES FOR TINY LIVING
The Tiny House Community is a world of its own. It's a place where people have similar goals and perspectives. But to a newbie, making the switch from traditional to tiny can become overwhelming. It may be a good idea to provide your buyers with references on where to park their Tiny Home, appliance manuals, nearby Tiny House Communities, and other important information.
A point in the right direction goes a long way. Imagine how much more meaningful it would be if you hand delivered a professional "Welcome Home" packet to your buyers presenting them with all the information they need. Now that's what I call customer care.
OFFER THE OPTION OF FUNDING
Money is a huge factor when it comes to Tiny Homes not being sold. Some people just can't afford it, even if they wanted to. Or they are still in saving and planning stages. But imagine how quickly buyers will line up to buy your Tiny House once funding options take off.
INCLUDE YOUR BUYER IN THE BUILDING PROCESS
What I am about to say is vital. And here it is: Provide full disclosure and full transparency. I've seen this one too many times personally and on Facebook, where the buyer feels remorse after buying their Tiny House because they feel the builder hid something from them during the building process. It's better to be open and honest and include them in the process. This will also help with tailoring to their needs and building a mutually beneficial relationship with your customers resulting in good social media reviews, word of mouth reviews, and overall satisfaction.
GET CREATIVE AND INVENTIVE WITH STORAGE
People often still need a lot of storage, even after they get rid of the things they no longer need. Finding resourceful, fun, and inventive ways to create storage space is definitely a good idea. A couple of excellent ideas to try are turning a regular wall into cabinets or creating storage in between studs in the walls.
SHOW OFF THE TINY HOME
Whether it be on social media, an auction, Tiny House listings, or on a flyer, you definitely want to market the Tiny Home. This is where those tons of photos you took come in handy. You want to always be ready to give a tour and ensure the Tiny House is ready for visitors. Making your potential buyers feel "at home" when they tour is essential. Therefore, put away any personal belongings and give it a general good feel atmosphere.
Keeping the Tiny House presentable on the exterior is just as important as keeping it presentable on the interior. It's what makes a person say,
"I can't wait to see what it looks like inside!" Hook 'em with the outside of the Tiny Home and make 'em want to stay while they tour the inside!
WORK TINY HOUSE EVENTS TO YOUR ADVANTAGE
Builders, it's extremely important to show off the Tiny Home at events like the Great American Tiny House Show, one of the largest Tiny House events in America. This is where thousands of people gather to tour tiny houses on wheels, container homes, modular homes, portable structures, and even household services and supplies. The Tampa event is right around the corner on February 23 and February 24, 2019.
Check out there promotional video and website to see if there is an upcoming event is near you!
You may also contact us, NOAH Certified for more information on the event!
GET IT PROPERLY INSPECTED FOR LONGTERM SAFETY
Everyone wants to live in a place that is safe - and with Tiny Houses on Wheels going gown highways, an extra measure if safety is needed. The place to go to ensure your Tiny House is built right is NOAH Certified.
If you want to sell your Tiny Home faster and for a higher value, it's best to get it properly inspected by NOAH Certified, the Original Tiny House inspection company.